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Another good quote on piracy:

“To be honest, if PC wasn’t pirated to hell and back, there’d probably be a PC version coming out the same day as the other two.”

He continues,

“But at the moment, if you release the PC version, essentially what you’re doing is letting people have a free version that they rip off instead of a purchased version. Piracy’s basically killing PC.”

That's from Ubisoft Shanghai director Michael De Plater, speaking about Endwar in this interview: http://www.videogaming247.com/2008/10/08/ubisoft-creative-director-piracys-basically-killing-pc/ , in which he claims releasing a pc version alongside the two others would result in much lower sales for the consoles, as people would just steal the game.

Then a quote from rockpapershotgun.com on the topic:
This hardly seems worth saying, but of course we in no way endorse piracy. Illegally downloading games is, well, illegal. But what we want - what we want so much that our sides ache and our foreheads pulse - is for the truth to be at the centre of this discussion. We want people who make these decisions, who give comments like this, to present the facts and figures that back up their statements.

And ofcourse, it isn't. The truth isn't anywhere near these sort of remarks.

Interestingly enough, a pc release isn't even 100% certain. It's 'likely' to be released further down the line.

Do you think these guys ever heard of Steam? It isn't 100% foolproof, but in my experience with trying to run a pirated Half-life 2 in light of my pc not connecting to the internet (therefore keeping me from my orange-boxy goodness ;__;), it's a fucking hassle. More hassle than getting a console chipped, I imagine.

Replies

  • Farfarer
    On a sort of flip-side, I read a statement by Microsoft a few months ago saying that in most EU countries, if they released a PC and console version simultaneously, people would buy the PC version (although we're talking buy here, not pirate) because it's cheaper and they don't have to get a console to play it. And obviously MS see much less money from a PC game sale than they do a console game sale.

    So, they purposefully delay the PC release dates to ensure that the console version is out before the PC one.

    I think when stuff like that happens, people will only end up pirating the PC version more often. Because it's the same game that they played on their mate's console some months back. And even if they have avoided playing it, the plot twists, secrets or any other sort of mystery has generally been stripped away and sequels already being discussed. It leaves very little incentive to actually buy the 6 months late PC version (which is, of course, riddled with DRM which only serves to punish the legal buyers).

    I'm still not sure whether PC piracy that sidelines PC development or if it's simply a case of PC games just aren't as profitable as console games.
  • System
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    System admin
    I was reading in games TM the other day about the DRM and shit that Spore has... and there was a passing comment regarding - why would you do that to paying customers?

    I dont agree with patting people on the head for doing the "right" thing but maybe being nicer to the people buying the game would work in favour... I've no idea what could be offered up or removed but if a game was easier and simpler to install than its hooky counterpart that would be a move in the right direction?

    Online play and a CDKey is more than enough of an excuse for me to buy a game, i'd installed my friends CoD4 and played about a bit on a LAN and enjoyed it enough to warrent buying the game so I could play online. Some people dont really care much about those bonuses i guess, so what one could give to them to make it worth while purchasing well, i dunno!

    I wonder, would removing protection injure sales all that much? crackers and the like love a test so where theirs a will theres a way.
  • Wells
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    Wells polycounter lvl 18
    MightyPea wrote: »
    And ofcourse, it isn't. The truth isn't anywhere near these sort of remarks.

    you don't think there's any truth in any of that?
  • Mark Dygert
    ugh the console vs pc pirates, argument all over again...

    Pirate: Prove my activities are actually hurting anyone!
    Company: We'll need hard numbers from the sites you operate on, and we'll also need to poll the pirate community to find out how many would actually buy the game.
    Pirate: We respect the right to remain anonymous and unprosecuted.
    Company: Well then we can only guess.
    Pirate: HA that's what I thought all hot air. You hear that boys, gorge yourselves!
    Company: Well then don't be surprised when we pull out of your beloved free game market.
    Pirate: Oh well I'll just figure out how to pirate console games.
    Company: Why are console sales down!? Even blockbusters are losing money?
    Company: We are officially closing our doors and going back to selling tech gadgets.
    Company2: We are officially going back to making Office more bloated and un-user friendly. To cover our losses we are jacking up the price of our next OS which we're sure you'll all love, no really you'll like it!
    Pirate: Wow, I guess piracy does effect sales, who knew?

    I'll stand by position of if even one person pirates it and would probably buy it if it wasn't so avaiable, it is lost revenue the company should have gotten and is hurting the company. Regardless of weather they turn a profit or not, pirates aren't shareholders, they don't get to indulge in the companies profits. And its not up to them to decide what percentage gets "given back" to the community.

    This BS of if they can make a profit who cares about piracy is total BS.

    I personally would like to mug a few pirates on pay day, leave em 5 bucks and tell them they should be happy they have 5 bucks and see what they have to say.
  • Jonathan
    Microsoft has said the exact same thing, that if they release a PC version of a 360 game at the same time, it hurts sales. If you want the direct quote, I can get it for you, but it's also on Xbox Live in an interview with Shane Kim. Whether people agree with it or not, I see the reasoning behind it, and understand how it can/does hurt sales of a game overall.

    And for the record, I always prefer to play games on PC, work on art in my free time that's well beyond the limits of current consoles, etc.
  • Richard Kain
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    Richard Kain polycounter lvl 18
    I've always thought this argument a bit pointless. Software pirates are always going to attempt to justify their theft. Any basic attempt at DRM will only give them another thing to whine about. And the other side of the argument has the law on their side. Software piracy is illegal, no matter which way you slice it.

    I've always thought a more constructive approach would be to have DRM that is tied into the gameplay. Don't release games that attempt to prevent themselves from being played. Release games that actively punish players for attempting to play them without paying. If the game has an on-line component, make it so that anyone who hasn't paid will have the odds grossly stacked against them. Make it so that they can't host their own games, but must always join someone elses. There's any number of ways to penalize people who aren't willing to cough up the cash.
  • Farfarer
    Vig wrote: »
    I personally would like to mug a few pirates on pay day, leave em 5 bucks and tell them they should be happy they have 5 bucks and see what they have to say.
    Back when I did pirate games, if you could have left me with 5 bucks I'd have been about 5 bucks richer than I was to start with... :P

    These days I don't pirate games I'm on the fence about. I just flat out don't buy them. Same end result, financially.
  • Justin Meisse
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    Justin Meisse polycounter lvl 19
    It's all the result of companies trying to increase profits in the Asian market, where you can walk into a store and buy a dvd full of pirated games for $5.
  • Ninjas
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    Ninjas polycounter lvl 18
    The PC market is as healthy as it ever was-- fewer games are sold in it because fewer games are made. Since it's peak (in 1998 I think) the PC game market has shrunk to a little more than half of what it was, but if you look at the shelf space for PC games since then it has shrunk 90%. The best selling games of all time are PC only (sims, WoW) and have come out since the peak of the market.

    It doesn't take a rocket scientist to see that a console RTS would have a hard time against truly great RTS games on the PC. So this marketing douche says it is piracy? He is just lying. That is his job.

    From Wikipedia:
    "As of June 27, 2008, Crysis has beaten EA's expectations and sold 1.5 million copies worldwide, according to a gamesradar article."

    Hey, weren't these guys just saying how piracy killed their sales? I mean, it is becoming a cliche to blame piracy when you can smell console money.

    Here is Cliffy B's take on Crysis' great PC sales:

    "The PC right now is a fair amount different to what it was back in the day, with all the badly integrated video chips. Here’s the problem right now; the person who is savvy enough to want to have a good PC to upgrade their video card, is a person who is savvy enough to know bit torrent to know all the elements so they can pirate software. Therefore, high-end videogames are suffering very much on the PC."

    Maybe Cliffy B forgot that Unreal had a software renderer and supported multiple graphics API's for hardware acceleration...

    Also, it is good to know Cliffy and this End Wars douche think I am a chump when I actually pay for my games.
  • Michael Knubben
    Sectaurs: I don't believe these companies are really suffering as much as they claim to be, no. They're still operating under the belief that every illegal download equals a lost sale, and that's simply ridiculous.

    But that's all besides the point , which is that staggering your releases isn't actually doing your customers any good, so it's another clear case of legitimate customers losing out far more than pirates are, and for what purpose?

    edit: Ninjas, don't even mention Cliffy B. Despite him using his grown-up name now, he doesn't appear to have gotten any wiser.
  • aesir
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    aesir polycounter lvl 18
    ninjas, the fewer games are sold and fewer games are being made does not equal a healthy market. It just means that companies have been forced to cutback on production of PC games, or have gone under, because they can't turn a profit. As far as crysis, for all the hype and excitement that existed for that game, those sales really aren't all that great.
  • Jeremy Lindstrom
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    Jeremy Lindstrom polycounter lvl 18
    Don't tons of people have modded xboxs to run burned games? I knew a few guys that did that back in Florida, they just rented em burned em to dual layer dvd and returned em?
  • Ninjas
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    Ninjas polycounter lvl 18
    aesir wrote: »
    ninjas, the fewer games are sold and fewer games are being made does not equal a healthy market. It just means that companies have been forced to cutback on production of PC games, or have gone under, because they can't turn a profit. As far as crysis, for all the hype and excitement that existed for that game, those sales really aren't all that great.

    My point is that if you divide total PC sales by PC exclusive titles for 1998 and for 2008 you'll find that PC exclusive games are doing just fine. I don't have any hard data to prove this other than the PC game section on store shelves takes up one shelf when it used to take up 10, and yet they they still sell more than half of what they used to.

    1.5 million copies is a lot for a buggy game that only runs on very top end hardware. If you compare it to console game sales, it may not seem so high, but then the console market has been growing like crazy. Just because the PC market is not growing doesn't mean it isn't healthy.
  • Mister Sentient
  • ebagg
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    ebagg polycounter lvl 17
    In the past I've had some of the most aggravating debates with people who pirate games. They think because it's just data that it's different stealing something physical. They think "well I wouldn't have bought it anyways, so it doesn't affect sales". And the most annoying thing is they think since there's no telling how much it's affecting the industry because its all anonymous and damn hard to really nail down what affect it has on the PC games industry. Meanwhile the ones breaking the CD keys and other security say "oh well since you need to treat us like thieves, we're justified in breaking down the security and taking your product!"

    It's retarded is what it is, if you enjoy a form of entertainment, you pay for it so the great folks who provide you with so much fun can continue creating that which you enjoy so much. That's the goddamn cycle!

    On the same end I'm really curious as to whether the PC games are really that much less profitable because of piracy, versus publishers just having the mindset that "hey some people are stealing our stuff, lets just go to consoles!"

    Blizzard and Valve seem to be doing pretty damn well for themselves, the PC games market seems to be booming in Europe, is it really that piracy is making PC gaming unviable or is it just the mindset of the publishers and their share holders??
  • Michael Knubben
    This is a wonderful follow-up of sorts:
    Ubisoft Shanghai creative director Michael de Plater has said he believes Microsoft would have kept Ensemble Studios running if the firm has real confidence in PC games sales.

    Brass fucking balls, ladies and gentlemen.
  • Frank
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    Frank polycounter lvl 18
    MightyPea wrote: »
    Sectaurs: I don't believe these companies are really suffering as much as they claim to be, no. They're still operating under the belief that every illegal download equals a lost sale, and that's simply ridiculous.
    Pea, the problem here is if they're not going to buy the game they shouldn't be playing and enjoying it. So each illegal download should equal a lost sale. Whether or not the person playing the game thinks it's worth the money is irrelevant; if they don't buy it they shouldn't have it. So the fact that they have it but haven't paid for it makes it a lost sale.

    I'm amazed people can't understand this. Of course I imagine most pirates can understand it and choose to disregard it in order to justify their actions, which of course means they know they're doing something wrong.

    Frank the Avenger
  • dejawolf
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    dejawolf polycounter lvl 18
    rarr, what a coincidence, i just made this neat flowchart!
    its dry, but i did my best trying to be moderately amusing:

    copyprotectionflowchart.jpg

    i remember back in the good old days, when me and my buddies used to swap games.
    each game usually passed an average of between 4-5 people minimum.
    should that count for lost sales too?
  • Michael Knubben
    Frank: I see your point, but that's simply not how it works.
    And me claiming that does not imply I encourage piracy.
  • levin
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    levin polycounter lvl 16
    i think the current business model of selling software/digital media is obsolete. piracy is a problem in all sectors of the entertainment industry not just games. you cannot just tell people don't pirate! its illegal; because if they can, they will. it is inherent with digital technology. you have to make sure they can't.

    piracy moves the situation to a more subscription/service based model. is google complaining about piracy? is blizzard's WoW losing money? why does microsoft have to shove Vista into our face with our hands tied up?

    unless someone comes up with a perfect copy protection system, the model doesn't work anymore.
  • John Warner
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    John Warner polycounter lvl 18
    i didn't read the whole thread, so forgive me for just shouting out here, but i think that the solution is easy.

    WoW doesn't get pirated. downloadable content is comming into it's own.... i think the solution is getting people to log into servers. i think we need streaming content, even for shitty single player myst style adventure games. i don't know what the solution is exacctlyy.. but we need some sort of "key for my lock" that is more robust than a cd-key

    i shouldn't have to pay money for the game, i should have to pay money for access to the server.. or the DLC.
  • Mark Dygert
    MightyPea wrote: »
    Frank: I see your point, but that's simply not how it works.
    Agreed. There are a lot of things that are free that people use, but wouldn't if they had to pay for them. Also not every download or attempted download means they installed the game.
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