What does this ambigram say?

Justin Meisse

This is a possible design for a skateboard company, it's an ambigram of the company name (an ambigram reads the same if you flip it 360 degrees). I want to test it out with you guys, can you tell what it says? My one hint is the logo isn't spelled correctly, I guess they were trying to be hip with the name.

fogmann

fnirt, misspelled flirt?

pyromania

fadiput?
fadirit?
fadliprut?
fadipid?
f^dirt? <-- best guess

I think it insulted my mother too.

Slum

hmm.. doesn't read too well. I'm guessing "pa-dirt", like "pay dirt"

Slash

Ok, i give up. NOW TELL ME WHAT IT SAYS OR I'LL GO CRAZY!


fadikot
endiput
?????


AARGH!

foreverendering

looks like its flipped symmetrically so i'm going to guess "flipt"

killingpeople

looks cool

Neo_God

I read Filikt

lio

probably something with "flip" in it - even though that can´t be it... after all "flip" has been existing for ages and i´d be surprised if this was supposed to be their new logo.

Sa74n

dont know what it means but my eyes hurt now.

indavisual

f'n dirt?

Jelmer

''An ambigram, also sometimes known as an inversion, is a graphical figure that spells out a word not only in its form as presented, but also in another direction or orientation.''


f'lipt

Xeto

Pydird
Pydirit
pyikit
Endipuj
Fndipuf
Eadipue????

Yeah I can't read it too well...

cholden

Fndikd (F'n dicked, fucking dicked)

Justin Meisse

Darn, it looks like the stencil font I used is throwing everyone off

joolz8000

looks like 'fndirt' to me, though I think 'paydirt' is reasonable. Now stop being coy and tell us what it is so we can give you some damn advice!

Justin Meisse

hehe, coy!

it's adikt

Smuphix

I think it simply says "flirt"

joolz8000

'adikt' huh? Good luck!
-I can see opening up the 'a' so it's not split vertically, and closing it at the bottom- this gets rid of the 'n' and the 'f' impression and still works inverted. But the 'd' is a real problem- it looks like an 'R' upside down and I can't think of any way to fix it.

DeathByChris

im gonna say flint.

KeyserSoze

What if you made the "A" capitalized and the "k" lowercase (like a cursive lowercase k with the closed loop)? Like this:



[edit] I tried modifying it a bit to make the A looks less like an F, and to make the T less confusing:

Ninjas

That's a lot better

noritsune

dude both of these are completely illegible, so in my opinion they're failing at the most basic thing a logo should do. That said I think the design is nice; the first one had cool shapes. However, given that the company's name is already spelled oddly and requires thought/processing to understand, I think you'd be better off doing a logo in something much much much more legible.

warby

i go with "flirt" ... also i go with if d see it in rl i would not even think its letters and not try to read it !

Rota626

Just a quick one....

I think It's FUN .

Rota

Justin Meisse

KeyserSoze: awesome, there's few things I'll change but that points me in a better direction.

noritsune: This is for the bottom of a skateboard, it isn't going to be their main logo so it doesn't have to be totally legible at first glance. It kind of adds to the novelty of it, the average bystander won't know what it says until you point it out and they go "ohhh yeah, now I see it!". My original idea was to make it look like a Bollywood poster.

rooster

I dunno, I think rota has got closest to something legible to be honest, the others are only apparent when you know what it is already (keysers second attempt is pretty good though)