what is Project Alchemist.?

oglu

looks interesting but i have no clue waht it is...
https://www.youtube.com/watch?v=x8zE8hvP23I

poopipe

sweepstake anyone ?  

I'm going with animation and an aggressive assault on the VFX market 

mydogspies

Hmm, procedural texturing meets animation and shakes hands with some physics engine? Or it's a lot of Houdini in the trailer

Zelfit

I think it is some kind of AI scan processing tool like this one https://artomatix.com/

wirrexx

Alchemy.. Simply mixing two different materials, create a realistic one. For example, Mix H2O with Co2 and you'll get bubbly water texture. 
That's what i think

zachagreg

Apparently it has nothing to do with the animations and the cool simulations in the teaser. They're there for looks. From what I was able to gather, Alchemy is going to be a different method of handling material creation and application within the Substance suite. One that uses some sort of AI driven system to analyze and create materials. Think deep learning meets Designer maybe.

Bek

It's a clever scheme to turn pixels into bitcoins

pior

"Apparently it has nothing to do with the animations and the cool simulations in the teaser."

That's the part that worries me. Allegorithmic has been pretty good so far with their no-BS approach to tools and marketing. Seing them go all Quixel-like with a barely relevant and cryptic "teaser" is not sending a great signal imho.