I've found this work on Pinterest and it seemed to me very interesting to use shaders and effects to create a character.
Author of the concept Lalaland http://www.yu-fei.com/post/130153766394/blood-moon
All the animation of the tapes is made by the shader
Customizable effect on the sphere
wireframe and vertex color mask for shader animation
Used soft: modeling rig and animation in Maya, Shader Forge for custom shaders, Photoshop, Unity, ZBrush
link for video on youtube https://www.youtube.com/watch?v=P-_pP3NWvWk