The answer you're looking for is near the beginning of the second video. http://cg.tutsplus.com/tutorials/autodesk-3ds-max/using-splines-to-quickly-create-highly-complex-geometry-in-3ds-max/
I don't get the excessive criticism and attitude here. Is it just because it was written on top of free and open-source software? Is it just because it's not yet another tool by Autodesk? :-1:
Bumped into same issue a year ago... thought it was lightmap issue... checked now with Maya 2014, still not fixed. *sigh* Autodesk... Edit: Maya 2014 vs Modo 701
Most of its functions work with '13. Some have been superseded by Autodesk's own code, though even here TexTools works better occasionally (the align tool, for instance).
Afaik that would require a plugin. You can't just slap a shader on top like in max. This stuff is documented on the autodesk site, look for viewport 2.0 post processing (or similar)
Hurray!! A wings user. Calabi, go over to Autodesk's site and download their FBX converter. I export from wings as OBJ, and then convert to FBX. Rarely have any issues.
To answer the thread. Most companies today use Autodesk. Learn them all. With apps link Zbrush, Silo, Xnormal, Crazybump, etc. The big apps are just pipeline tools.
EA's DPaint used to be awesome for palettes, also Autodesk's Animator Pro. Both now gone. Some options here though. http://graphicssoft.about.com/od/whathappenedto/p/deluxepaint.htm