Diablo 3 is a bad example. Diablo 3 had HUGE PENT UP DEMAND, basically a starving audience of diablo 1 + 2 fans had accumulated over many years. Diablo 3 even if it was absolute garbage would still have sold a lot on name recognition alone. I compared a toony style first person shooter (borderlands) to another first person…
WoW is a special case, many people who play WoW only play WoW. Note that no other MMO has touched WoW's numbers, even big properties like star-wars can't get anywhere near close to it. WoW is a phenomenon unto itself, it's taken game developers many years to learn that hard lesson by the almost every struggling MMO going…